{"product_id":"erty-21-cleansing-milk-480ml-sensitive-skin-wholesale","title":"ERTY 21 Cleansing Milk with Centella \u0026 Panthenol 480ml | Pro Backbar","description":"\u003cdiv style=\"max-width:800px;font-family:'Helvetica Neue',Arial,sans-serif;color:#111111;line-height:1.65;font-size:16px;\"\u003e\n\u003ch2 style=\"font-size:26px;line-height:1.25;margin:0 0 14px;color:#111111;\"\u003eWhat makes a cleanser suitable for the treatment room? We read the INCI before the label.\u003c\/h2\u003e\n\u003cp style=\"margin:0 0 16px;\"\u003eMost practitioners hear “cleanser” and expect a harsh, stripping wash. The INCI shows a water-based wash led by Caprylic\/Capric Triglyceride, Glycerin and Helianthus Annuus (Sunflower) Seed Oil, with Niacinamide, Centella Asiatica Leaf Extract and Chamomilla Recutita (Matricaria) Flower Extract behind them. We would use it as the first step of a facial for clients who wear makeup and sunscreen every day. Read the list below the way a supplier would: what is there, in what order, and what that suggests about the feel on the skin.\u003c\/p\u003e\n\u003ch3 style=\"font-size:20px;margin:28px 0 10px;border-left:4px solid #CC0000;padding-left:10px;\"\u003eAt a glance\u003c\/h3\u003e\n\u003cul style=\"margin:0 0 16px;padding-left:22px;\"\u003e\n\u003cli\u003eCleanser, 480ml backbar bottle.\u003c\/li\u003e\n\u003cli\u003eNiacinamide is listed.\u003c\/li\u003e\n\u003cli\u003eGlycerin, Panthenol, Sodium Hyaluronate and Hydroxypropyltrimonium Hyaluronate are listed for hydration.\u003c\/li\u003e\n\u003cli\u003eCentella Asiatica Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract and Asiaticoside are listed.\u003c\/li\u003e\n\u003cli\u003eExfoliating ingredients listed: Lactic Acid.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 style=\"font-size:20px;margin:28px 0 10px;border-left:4px solid #CC0000;padding-left:10px;\"\u003eReading the formula\u003c\/h3\u003e\n\u003cp style=\"margin:0 0 12px;\"\u003e\u003cstrong\u003eOrder of the list.\u003c\/strong\u003e The list opens with Water, Caprylic\/Capric Triglyceride, Glycerin and Helianthus Annuus (Sunflower) Seed Oil, so this is a water-based cleanser. 62 ingredients are listed in full below, and we describe only what the INCI shows.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 12px;\"\u003e\u003cstrong\u003eTexture.\u003c\/strong\u003e Caprylic\/Capric Triglyceride and Cetearyl Olivate give a cushioned slip rather than a heavy film.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 12px;\"\u003e\u003cstrong\u003eComfort.\u003c\/strong\u003e Glycerin, Panthenol, Sodium Hyaluronate, Hydroxypropyltrimonium Hyaluronate and Hydrolyzed Hyaluronic Acid add a moisture-rich, comfortable feel.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 12px;\"\u003e\u003cstrong\u003eTone-focused.\u003c\/strong\u003e Niacinamide is a familiar choice for skin that looks uneven or dull.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 12px;\"\u003e\u003cstrong\u003eSoothing side.\u003c\/strong\u003e Centella Asiatica Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract, Asiaticoside and Madecassic Acid add a calming, comforting feel.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 12px;\"\u003e\u003cstrong\u003eSmoothing.\u003c\/strong\u003e Lactic Acid gives a refining, smoothing feel. Follow the usual cautions for exfoliating ingredients.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 12px;\"\u003e\u003cstrong\u003eCare points.\u003c\/strong\u003e Fragrance (or fragrance allergens) is listed; Lactic Acid is an exfoliating or active ingredient. Check your market rules and patch test sensitive clients.\u003c\/p\u003e\n\u003ch3 style=\"font-size:20px;margin:28px 0 10px;border-left:4px solid #CC0000;padding-left:10px;\"\u003eWhich clients\u003c\/h3\u003e\n\u003cp style=\"margin:0 0 8px;\"\u003eClosest fit, in her own words:\u003c\/p\u003e\n\u003cul style=\"margin:0 0 16px;padding-left:22px;\"\u003e\n\u003cli\u003e“I want a clean start to the facial that is not harsh.”\u003c\/li\u003e\n\u003cli\u003e“I wear makeup and sunscreen every day.”\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin:0 0 16px;\"\u003eLess suited: clients with a damaged skin surface or recent exfoliation, clients who avoid fragrance, reactive or irritated skin and clients straight after a procedure. For that last group, follow your own aftercare protocol.\u003c\/p\u003e\n\u003ch3 style=\"font-size:20px;margin:28px 0 10px;border-left:4px solid #CC0000;padding-left:10px;\"\u003eIn the treatment room\u003c\/h3\u003e\n\u003cul style=\"margin:0 0 16px;padding-left:22px;\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eStorage:\u003c\/strong\u003e keep the bottle closed, away from direct sunlight and heat, and follow the storage line on the pack.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOpening date:\u003c\/strong\u003e write it on the bottle when you open it.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePatch test:\u003c\/strong\u003e test on a small area and wait 24 hours before a full-face first use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhere it fits:\u003c\/strong\u003e the first step of every facial, with the product name written on the menu so clients can ask for it again.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBackbar handling:\u003c\/strong\u003e use a clean pump for each client and keep the bottle closed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 style=\"font-size:20px;margin:28px 0 10px;border-left:4px solid #CC0000;padding-left:10px;\"\u003eProduct details\u003c\/h3\u003e\n\u003ctable style=\"width:100%;border-collapse:collapse;margin:0 0 16px;font-size:15px;\"\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px;border:1px solid #dddddd;background:#f7f7f7;width:35%;\"\u003eBrand\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #dddddd;\"\u003eERTY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px;border:1px solid #dddddd;background:#f7f7f7;width:35%;\"\u003eProduct\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #dddddd;\"\u003e21 Cleansing Milk\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px;border:1px solid #dddddd;background:#f7f7f7;width:35%;\"\u003eFormat\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #dddddd;\"\u003eCleanser\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px;border:1px solid #dddddd;background:#f7f7f7;width:35%;\"\u003eSize\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #dddddd;\"\u003e480ml\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px;border:1px solid #dddddd;background:#f7f7f7;width:35%;\"\u003eShips from\u003c\/td\u003e\n\u003ctd style=\"padding:10px;border:1px solid #dddddd;\"\u003eSouth Korea\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\u003cp style=\"margin:0 0 16px;font-size:14px;\"\u003e\u003cstrong\u003eFull ingredients (INCI):\u003c\/strong\u003e Water, Caprylic\/Capric Triglyceride, Glycerin, Helianthus Annuus (Sunflower) Seed Oil, Butylene Glycol, Dipropylene Glycol, Cetearyl Olivate, Coco-Glucoside, Sorbitan Olivate, Decyl Glucoside, Sorbitan Stearate, C14-22 Alcohols, Elaeis Guineensis (Palm) Oil, Polyglyceryl-4 Isostearate, 1,2-Hexanediol, Palmitic Acid, Tromethamine, Stearic Acid, Carbomer, Fragrance, Limonene, Elaeis Guineensis (Palm) Kernel Oil, Xanthan Gum, C12-20 Alkyl Glucoside, Cetearyl Alcohol, Panthenol, Tocopheryl Acetate, Illicium Verum (Anise) Fruit Extract, Lactic Acid, Butylphenyl Methylpropional, Scutellaria Baicalensis Root Extract, Linalool, Myristic Acid, Centella Asiatica Leaf Extract, Glucose, Citral, Benzyl Benzoate, Lavandula Angustifolia (Lavender) Flower Extract, Salvia Sclarea (Clary) Extract, Hyacinthus Orientalis (Hyacinth) Extract, Chamomilla Recutita (Matricaria) Flower Extract, Borago Officinalis Extract, Centaurea Cyanus Flower Extract, Lactococcus Ferment Lysate, Bifida Ferment Lysate, Lactobacillus Ferment Lysate, Niacinamide, Sodium Hyaluronate, Hydrogenated Lecithin, Asiaticoside, Madecassic Acid, Asiatic Acid, Hydroxypropyltrimonium Hyaluronate, Ethylhexylglycerin, Hydrolyzed Hyaluronic Acid, Sodium Acetylated Hyaluronate, Beta-Glucan, Ceramide NP, Hyaluronic Acid, Sodium Hyaluronate Crosspolymer, Hydrolyzed Sodium Hyaluronate, Potassium Hyaluronate\u003c\/p\u003e\n\u003ch3 style=\"font-size:20px;margin:28px 0 10px;border-left:4px solid #CC0000;padding-left:10px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp style=\"margin:0 0 12px;\"\u003e\u003cstrong\u003eWhat size is it?\u003c\/strong\u003e\u003cbr\u003e480ml, a backbar bottle.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 12px;\"\u003e\u003cstrong\u003eDoes it contain fragrance?\u003c\/strong\u003e\u003cbr\u003eYes. Fragrance or fragrance allergens are listed in the INCI.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 16px;\"\u003e\u003cstrong\u003eDoes it contain exfoliating ingredients?\u003c\/strong\u003e\u003cbr\u003eLactic Acid and Lactic Acid are listed in the INCI. Patch test and follow the brand guidance.\u003c\/p\u003e\n\u003cp style=\"margin:28px 0 16px;\"\u003eChoose the treatment your clients need, not the ingredient. A client who says “I want a clean start to the facial that is not harsh.” does not need a product name. She needs the first step of a facial she can feel, and a reason to book the next visit. Make it a named step in your menu and the rebooking follows.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"ERTY","offers":[{"title":"480ml","offer_id":67775548522575,"sku":"ERTY-21-CLEANSING-MILK-480ML-WS","price":67.32,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/6282\/8623\/files\/90_ERTY_21_Cleansing_Milk_480ml_Sensitive_Skin.jpg?v=1791611951","url":"https:\/\/cosmogangnam.com\/pl-eu\/products\/erty-21-cleansing-milk-480ml-sensitive-skin-wholesale","provider":"COSMOGANGNAM","version":"1.0","type":"link"}